 |
Real Estate Marketing, Real Estate Web Design |
 |
|
|
HIGH ON YAHOO ? NOWHERE ON GOOGLE?As it turns out, not all search engines have the same requirements for top Web placement. This is why a real estate Web design might be ranked #1 on Page 1 on Yahoo or Bing but nowhere to be found on Google. Google?s requirements are much tougher and as a general rule, when we design a real estate Webiste for a client, we focus on Google?s requirements and find that satisfies all the search engines. IS YOUR REAL ESTATE WEB DESIGN GOOGLE FRIENDLY? Visit http://www.sellrealestate.net/freeseoanalysis.asp for a FREE professional analysis of your Real Estate Web Design?s ability to get top search engine placement. HOW MUCH OPTIMIZATION DO YOU NEED? It depends! It depends on the size of the market you want to target and it depends on the aggressiveness of the other agents in your area. If you want top search engine placement for San Diego real estate, you are targeting a very large market and must figure that there will be many aggressive agents who all want the same thing you do. There are about 75,000 searches a month for San Diego Real Estate. Your Real Estate Web Design must be at least 20% better than the current top ranked sites if you expect to move your site to the top of the heap. On the other hand, if you are targeting Nome and want to be on top for Nome real estate, your Real Estate Web Design will not need to be so powerful for two reasons. One, the Nome market is small. There are only 300 searches a month for Nome real estate and two, how many aggressive real estate agents could there be in Nome? INTERNAL VERSUS EXTERNAL OPTIMIZATION SEO or Search Engine Optimization is an approach to Real Estate Web design and Networking that will move a Real Estate Web Design up in the rankings. The actual Real Estate Web design is what is called Internal SEO. Networking that might include involvement with social networks and / or link sharing is considered External SEO. In a very competitive area, a Real Estate Web Design will need every bit of strength that can be garnered from Real Estate Web design and will need ongoing network support. In very non-competitive areas maybe all that is needed is a decent Real Estate Web Design. Between those two extremes lay most real estate Web designs and so the relative competitiveness for any real estate Web design is going to depend on the competitiveness in the area. However, I offer a Free Marketing Consultation so don?t hesitate to call me any time you have a question about SEO or Real Estate Web Design. Noel Markham, M.A. SEO Marketing Analyst and Consultant Toll Free: 888-814-5347 noel@revalues.com |