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Real Estate Marketing, Real Estate Web Design |
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| BLACK HAT SEARCH ENGINE OPTIMIZATION There are two kinds of search engine optimization: White hat and black hat. All you have to do is think back to the old Western Movies of yore to know which is good and which type you want to avoid. Those who provide White Hat SEO follow the rules established by the search engines and stay away from practices that offend them in any way. Black Hat SEO companies use underhanded techniques AKA Spam or Spamdexing and try to get top search engine placement by fooling the search engines. WE ARE A WHITE HAT SEO COMPANY Just so you know, we are a White Hat SEO company, which means that the practices we write about and the methods we use to get top search engine placement for our clients are effective and accepted by all major search engines. We offer all real estate agents and brokers a FREE SEO Analysis and if you would like to know just what you need to do to get quality leads from the Internet, visit me online at http://www.sellrealestate.net/freeseoanalysis.asp WHITE HAT VERSUS BLACK HAT White hat SEO designers create Websites with original content that can be seen by search engines and by human visitors. Everything is above board. Some black hat SEO designers rely on Cloaked or hidden pages that humans do not see but that are loaded with keyword phrases or search terms. It is their intention to fool the search engines but it rarely works, at least not for long. White hat SEO designers provide quality backlinks that search engines approve of. Black hat SEO designers set up link farms or link schemes so they can charge high prices and seem to be doing the job while they are not. Link farms do not fool search engines. The Black hat SEO companies talk a good game but in reality their methods do not work. Here is what Wikipedia says about White Hat vs Black Hat approaches: Black hat SEO tactics, also called spamdexing attempt to redirect search results to particular target pages in a fashion that is against the search engines' terms of service, whereas white hat methods are generally approved by the search engines. WHAT ALL THIS MEANS TO YOU If you have been told that you have an optimized Website and yet it does not ever reach page one on the search engines or it rarely produces a good lead, your Website may not be properly optimized. If you aren?t sure why your Website is not producing good leads, I urge you to call me at my toll free number below or visit the link above to get a FREE SEO Analysis of your Website. You are losing money every day that you are NOT on page one of the search engines for your best keyword phrase. Noel Markham, M.A. SEO Marketing Analyst and Consultant Toll Free: 888-814-5347 noel@revalues.com |