Real Estate Web Design, Internet Marketing, SEO 

Real Estate Marketing, Real Estate Web Design
and Real Estate SEO
Real Estate Web Placement Analysis 

REAL ESTATE WEB DESIGN, PART VI


Yes, search engine placement is vital for your success, but the ultimate end user of your real estate Website is a person looking to buy or sell a piece of real estate in your area. This means that great attention must be paid to Search Engine Optimization and equally great attention must be paid to your prospects? and customers? needs.

REAL ESTATE WEB DESIGN FOR BUYERS


Statistics show that the majority of visitors will approach your Website from the buyer?s standpoint. Maybe the user has already sold his home and is now looking for his next home but just as likely is the homeowner who wants to check out the market before listing his existing home. This means that in many cases a Web visitor could be a chance to both list and sell real estate. This fact makes your MLS data the most important part of your Website. This is no place to skimp. The best real estate Web design includes a custom IDX solution that uses the MLS data to your advantage in a number of ways including lead capture and search engine placement enhancement.

REAL ESTATE WEB DESIGN FOR SELLERS


Because most sellers will approach your Website from a buyer?s perspective, everything that was said above is important in order to attract listings. In addition, sellers are interested in knowing what the current market trends are. In some cases your MLS will allow you to display recent sales data but if the MLS does not permit this, it is important to have the technology so you can add this information to your Website. Sellers also are interested in your track record. Are you a successful listing agent? If so, say so. Give visitors the statistics that back up your claim.